Starting a blog these days seems like a pretty simple proposition. In 15 minutes or less you can have a fully functional site and be on your way to writing your first post.
On the surface it appears to be straightforward. Write some stuff. Share it on social media. Get people to comment on it. Make money. Retire to a tropical island.
Whoa there Nellie. I see your cart is way ahead of your horse.
Starting a blog and learning how to blog are like going to kindergarten and getting a Ph.D. Yeah, not the same.
So, let’s say you started a blog, recently, and you discovered rather quickly that it wasn’t the picnic you thought it was going to be. You got off to a good start but floundered a few months in. Your ideas dried up, you didn’t get the response you hoped for, and things like content calendars and social media scheduling make your head hurt. And Pinterest, what is that exactly?
There, there little bunny. Don’t fret.
Or, maybe you’ve been in the game for a while. You and the same five bloggers comment on each other’s posts every week and you’ve changed your focus a few (hundred) times but you like this blogging thing and want to take it a step or fifty further. The thing is, your site is a mess, your URL has nothing to do with your current topics, and you basically need an intervention.
Ah, yes grasshopper. Deep breaths.
My Blog Story
In 2008 I started my first blog. As a self-professing technophile I was sure this was my ticket to somewhere. I didn’t exactly know where, but I knew this was my thing and I was bound and determined to do something with it.
If it sounds auspicious, it was.
Then I discovered The Pioneer Woman. Her site was like Disneyland for bloggers. I was sure I could do what she did. Yeah, for about two weeks. Then I was like, “Dude. No way can I do that.” I was stuck and no amount of book reviews, recipes, crafts, homeschool insights, or bible study breakdowns could free me. I was a mess.
Fast forward five years, a few hundred posts, eight redesigns, and the birth and meteoric rise of tons of social media platforms, and I found myself in a spot where I had to make a cold, hard decision. Either get in or get out but stop nancy pantsing around with this blogging thing.
I chose to go all in.
I’d love to say I took two months, figured it all out, and posted my way to blogging greatness. But that’s not what happened.
Instead, I spent hundreds of hours trying every template and plugin known to man. I tried different niches, audiences, and color schemes. I joined all the social media platforms I could find and tried to learn them all, at once. I went to blogging conferences in search of answers. I read books, followed other bloggers, watched newbies shoot to success, and others burn out like sparklers on the fourth of July.
Nothing seemed to take. All I knew was I still liked blogging and I grew to love it more every time I wrote a post no one read.
Then one day I wrote something about blogging and the lightbulb didn’t just go off, it exploded like a supernova in my brain. It was flippin’ bright in there. Scary but that was it. I decided I was going to blog about blogging.
Yes, thank you Captain Obvious, I did know there was already an elite group of superstars who had a stranglehold on the market but I didn’t care. No one was speaking up for the little guy (or gal) and heck, everybody loves a good cheerleader. I found my niche.
Now, here again I’d love to tell you how I holed up in my room and wrote for weeks on end and posted like a madwoman and grew a wildly successful blog that I sold for six figures and now I live on said tropical island. But that didn’t happen either.
Instead, I researched and wrote and folded laundry and cooked dinners and homeschooled my kids and networked and tried stuff that didn’t work and tried other stuff that did and stayed up late and broke my site and fixed it and little by little, one measly post at a time I built a successful blog that I am wildly proud of.
More importantly, I stuck with it. I trudged through posts with no comments and tweets with no retweets and made hundreds of pins that no one ever liked and I learned more about blogging in the trenches than any pastel polka-dot, turquoise chevron newbie ever did. (Sorry if you have polka dots or chevrons in your theme. I’m sure they are lovely.)
I didn’t get a cushy book deal after five months. Oh no, I took the long, long, loooong, way around and I ended up with more grit and grim in my keyboard than just about anyone I know. But I also gained more knowledge about blogging than a just about anyone I know and I fell in love with sharing what I learned with other bloggers.
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To that end I decided to take all the good stuff I know about blogging and put it in a book.
Dumbest idea ever.
Because even that I couldn’t do with any sort of cool. While bloggers all around me were getting published and building empires I was dragging my sorry buns out of bed at five in the morning to write and wrap my fingers around the wild jumble in my head and smooth it all out so that other bloggers could understand it. It took For. Ev. Er.
Again, with the long way around. You’d think I’d learn. But you should see what I know about creating and publishing a book now.
Finally, after a really long time and a whole lot of counseling, I am releasing my knowledge to you. That’s right dear reader, I am pleased and proud to bring you the fruit of my labors, Delicious Blogging.
Birthed out of a massive writing challenge that was really my last chance to make this blogging thing work I have created and written down the ultimate list of ingredients any blogger needs to create a better blog.
I feel like I’ve been in the proverbial kitchen for a lifetime, but what has come out of my efforts is a proven method of how to mix the ingredients you need for blog success.
Very few, and I mean very few people are natural chefs or bakers. There are some talented culinary artistes out there but most great cooks have worked really hard at it over a long period of time. They have learned how to identify quality tools and ingredients for maximum taste results.
They have tried and failed more times than they can count and they have mastered the art of taking a mishmash of flavors and turning them into something delectable.
That’s exactly what I’ve done. In Delicious Blogging you will find step-by-step instructions on how to blend your writing, your site, your social media, and your audience into a tasty recipe for blog success. It’s not enough to try adding of a pinch of this and a smidgen of that. You must carefully measure and mix the right ingredients at the right times and in the right order so that the end product is so delicious your readers can’t help but come back for more.
I’ve broken down each step into a bite-sized portion so that you don’t get overwhelmed. I want you to find success every time you work on your blog. It doesn’t have to be a mystery either. By following each step and going at your own pace you can start simple and build on each success until you have an end product that has meaning and purpose for you and your readers.
Your Blog Story
If you are new to blogging this book will teach you how to blog. If you are a veteran blogger who needs a re-do, restart, do-over, or major overhaul this book will get you back on track for your own blog success.
It’s all in here, from how to set up your site to how to share your posts with the world you will discover an amazing recipe for blog success in the pages of Delicious Blogging.
I invite you to download your copy today. Don’t try to go it alone for one more day. Now is the time to get out the instructions, follow the directions, and find the blog success you have been searching for. This recipe works and you can start on it today.
There is nothing I want more than to see you succeed. C’mon, let’s do it together.
Get your copy of Delicious Blogging right here.